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Home Textile Design & Product Development

Worked for a bedding and home textile company specializing in the design, development, and manufacturing of products for retail brands, private labels, and licensed collections. My role involved designing and developing home textile collections from trend research and concept creation to print design, color development, product specifications, and production follow-up. Working closely with the in-house manufacturing team, I ensured each collection met quality standards, technical requirements, brand guidelines, and commercial objectives before reaching retail.

licenses

Unlike with Sanrio and Agatha Ruiz de la Prada, the guidelines were stricter and there was less chance of experimenting. In both cases, the design stuck to the art guides and vectors, which consisted of changing colors, sizes, positions and rearrangements to recreate compositions for bedding coordinates.

KIDS AND TEENAGERS

Designed bedding clothes for different bed programs for Mexican children and teens retailer´s brands, resulting from trend research and customer specifications and needs. Prints, patterns, colors palettes and weighs were designed in house:

 

That´s it

Marbre Kids

Kids and Teens

Haus Tendencias

RETAIL

Designed concepts and prints for different bed programs for Mexican adult retailer´s brands:

Marbre

Haus

Chester & Peck

Tassara

CREATIVITY + STRATEGY
KARLA-mart
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